“Digital Marketers: Leading Business Trends and Mastering Marketing Tools Across All Platforms”
“Digital Marketers: Leading Business Trends and Mastering Marketing Tools Across All Platforms”
Course OverviewWe develop digital marketers who excel in designing marketing strategies, analyzing, planning, and creatively selecting modern and effective marketing tools that align with rapidly changing consumer behaviors in the digital age. Our program equips students to build brands that capture the attention of target audiences, utilizing cutting-edge marketing technologies such as MarTech, Social Listening, and Digital Marketing Analytics Tools. With a strong emphasis on hands-on experience, students learn from real business cases, preparing them to become industry-ready marketers who can also build their own successful brands.
Why Study Digital Marketing and Branding at DPU?
- Support for Business Competitions: We provide platforms for students to develop and test their marketing ideas in real business scenarios.
- Hands-On Experience: Gain practical business experience, ensuring you are job-ready upon graduation.
- Expert Faculty: Learn from seasoned professionals who serve as marketing consultants to leading public and private sector organizations.
- Strong Industry Partnerships: Collaborate with various marketing organizations, increasing opportunities for internships and employment with top businesses.
“Digital Marketing” – One of the Most In-Demand Professions in the Country
According to Datareportal, there are over 61.21 million internet users in Thailand, representing 85.3% of the population, with an average usage time of 8 hours and 6 minutes per day. Additionally, 52.25 million people use social media. These figures indicate that Thailand is truly a "Digital City," with businesses increasingly prioritizing digital marketing. The Thai government's Thailand 4.0 master plan, which encourages the use of innovation to drive the economy, further underscores the growing demand for digital professionals, especially in digital marketing. JOBBKK, a leading Thai job placement company, reported that there were 143,705 job openings for digital marketers, but only 52,257 applicants, highlighting a significant shortage in this field.
The Future Awaits: Become a Professional Digital Marketer.
We develop digital marketers who excel in designing marketing strategies, analyzing, planning, and creatively selecting modern and effective marketing tools that align with rapidly changing consumer behaviors in the digital age. Our program equips students to build brands that capture the attention of target audiences, utilizing cutting-edge marketing technologies such as MarTech, Social Listening, and Digital Marketing Analytics Tools. With a strong emphasis on hands-on experience, students learn from real business cases, preparing them to become industry-ready marketers who can also build their own successful brands.
Why Study Digital Marketing and Branding at DPU?
- Support for Business Competitions: We provide platforms for students to develop and test their marketing ideas in real business scenarios.
- Hands-On Experience: Gain practical business experience, ensuring you are job-ready upon graduation.
- Expert Faculty: Learn from seasoned professionals who serve as marketing consultants to leading public and private sector organizations.
- Strong Industry Partnerships: Collaborate with various marketing organizations, increasing opportunities for internships and employment with top businesses.
“Digital Marketing” – One of the Most In-Demand Professions in the Country
According to Datareportal, there are over 61.21 million internet users in Thailand, representing 85.3% of the population, with an average usage time of 8 hours and 6 minutes per day. Additionally, 52.25 million people use social media. These figures indicate that Thailand is truly a "Digital City," with businesses increasingly prioritizing digital marketing. The Thai government's Thailand 4.0 master plan, which encourages the use of innovation to drive the economy, further underscores the growing demand for digital professionals, especially in digital marketing. JOBBKK, a leading Thai job placement company, reported that there were 143,705 job openings for digital marketers, but only 52,257 applicants, highlighting a significant shortage in this field.
The Future Awaits: Become a Professional Digital Marketer.
Analyze, plan strategies, and understand product distribution processes for service businesses.
- MG201 Marketing Principles and Marketing Innovation
Analyze consumer behavior in the digital era to develop products and services.
- MG300 Consumer Behavior in the Digital Era
- MG304 Sales Management and Selling Techniques in the Digital Era
Research marketing data to develop strategies and create effective activities.
- MG308 Strategies and Marketing Planning in the Digital Era
Integrating marketing knowledge across all related aspects.
- MG330 Creating Digital Media for Marketing Communication
- MG412 Advanced Cooperative Education
Analyze, plan strategies, and understand product distribution processes for service businesses.
- MG201 Marketing Principles and Marketing Innovation
Analyze consumer behavior in the digital era to develop products and services.
- MG300 Consumer Behavior in the Digital Era
- MG304 Sales Management and Selling Techniques in the Digital Era
Research marketing data to develop strategies and create effective activities.
- MG308 Strategies and Marketing Planning in the Digital Era
Integrating marketing knowledge across all related aspects.
- MG330 Creating Digital Media for Marketing Communication
- MG412 Advanced Cooperative Education
Course Details
Gallery
Career Path
37,500
72,500
120,000
Academic Team
Tuition Fees- Full Program
- Transfer Program
- A copy of ID card
- A copy of house registration
- Educational transcripts
Yes, students can dress according to their gender identity.
Applicants must have completed M.6 (Thai high school), Non-formal Education (กศน), Vocational Certificate (ปวช), Higher Vocational Certificate (ปวส), or hold a Bachelor's degree.
Yes, we have partner organizations that provide internships.
Bachelor of Business Administration (B.BA.) in Marketing in Digital ERA Program