PHOOMMHIPHAT PONGPRUTTIKUL, PH.D.

Director of Research and Development, Research and Specialist
Research Innovation and Development (RDI), Dhurakij Pundit University


110/1-4 Prachachuen Road, Laksi, Bangkok 10210, Thailand
Tel: +66 (2) 954-7300 Fax: +66 (2) 589-9605
E-mail: [email protected]

AREA OF EXPERTISE

Business: Business Competency/Business Innovation
Logistics: Logistics and Supply Chain Management International Logistics and Supply Chain Management Efficiency Improvement Border Economy and Logistics Development in ASEAN+
Marketing: Business Model Design/Marketing Plan International Business and Marketing Management

PUBLICATION/PROCEEDING
  • Nimsai, S., Pongpruttikul, P and et al. (2020). Market Opportunity for Thai Durian Products to Indian Market. (Funded by NRTC (Co-Researcher)
  • Pongpruttikul, P. and Khamboon, R. (2019). A Study of Income Structure of Bus Driver and their Satisfaction of Work. (Funded by Foundation for Consumers) (Project Leader)
  • Tarittawan, C., Phoommhiphat, M., Siridech, K. (2019). The Influencing Context of Organizational Implementation Strategy Towards Accommodation Business in Thailand. Sutthiparithat, (TCI 1). Dhurakij Pundit University. Year 34 Volume 109.
  • Tarittawan, C., Phoommhiphat, M., Chatrudee, J. (2019). Strategy Implementation to Organizational Competency Development in Tourist Accomodation in Thailand: An Exploratory Research with the McKinsey Seven S’s (7 S’s) Approach, วารสารวิทยาการจัดการ (TCI กลุ่ม 1) มหาวิทยาลัยราชภัฎเชียงราย. ปีที่ 15. ฉบับที่ 2
  • Teerapan Sanqunwong and Phoommhiphat Mingmalairaks (2019). Service Quality Model of International Airports in Thailand, Rajabhat Phuket Academic Journal. (TCI1)
  • Wachara Wattanarawee and Phoommhiphat Mingmalairaks (2019). The Knowledge Synthesis in Competitiveness of Chiang Rai’s Border Trade Business. Graduate School Journal, Rajabhat University. Year 14 Volume 1. (TCI 1)
  • Wachara Wattanarawee and Phoommhiphat Mingmalairaks (2019). An Confirmatorial Factor Analysis of Cross Border Business Logistics Management Efficiency in Chiang Rai. Suthiparithat Journal, Dhurakij Pundit University. Year 33, Volume 105. (TCI 1)
  • Benjawan Benjakorn and Phoommhiphat Mingmalairaks (2019). Analysis of the Success Factors of Northern Thai Small and Medium Enterprises in Service Business Using Balanced Scorecard. Graduate School Journal, Rajabhat University. Year 12 Volume 1. (TCI 1)
  • Benchawan Benjakorn and Phoommhiphat Mingmalairaks (2019). Structural Equation Model of Competitive Advantage Factors of Northern Thai SMEs in Service Business Sector. Journalof Management School, Rajabhat University. Year 15 Volume 1. (TCI 1)
  • Chalida Taninkulporn and Phoommhiphat Mingmalairaks (2018). Success Factor of University Business Incubator in Thailand, Chiang Rai Rajabhat University Management Journal, Year 3, Volume 2. (TCI 1)
  • Pongpruttikul (Mingmalairaks), P., Kumsuprom, S., Petchchedchoo, P. (2019). Income Discrepancy and Poverty Reduction in Thailand. The Second Thailand-China Think Tank Forum. Organised by NRCT-Thailand and CASS-China.
  • Pongpruttikul, P., Kongbuamai, N., Chareanporn, T., Kumsuprom, S., (2019). Socio-economics Impacts of the Forth Thai-Laos Friendship Bridge on the Local Tourism Service Suppliers in Chiang Khong District, Chiang Rai, Thailand., Business Economics Journal, USA. (Accepted May 2019).
  • Pongpruttikul (Mingmalairaks), P., Kumsuprom, S., Petchchedchoo, P. (2019). Transformations to the Inclusive and Sustainable World to Achieve the Sustainable Development Goals, Association of Asian Social Science Research Councils, AASSREC 23rd Biennial AASSREC Conference, September 2019, Vietnam.
  • Sittisombat P., Uttama N., Mingmalairaks P., and Kumsuprom S. (2019). The Analysis of International Shipping on the Lancang-Mekong Reiver Between China, Laos, Myanmar, and Thailand. (Accepted January 2019). Political Science Association of Kasetsart University Journal.
  • Mingmalairaks, P., Chongsureeyapart, C., Tantitecha. (2018). Suggestion on Promoting International Production Capacity Cooperation: A Thai Perspective. Cooperation between CASS and Nanyang University. Beijing, China.
  • Mingmalairaks, P., Kongbuamai, N., Chareanporn, T. (2018). Socio-economics Impacts of the Forth Thai-Laos Friendship Bridge on the Local Tourism Service Suppliers in Chiang Khong District, Chiang Rai, Thailand., NICHSS, Thailand.
  • Mingmalairaks, P, Ruenkham, W., Jongsureeyapart, C. (2018). Social Policy Development and Poverty Reduction in Thailand. The Seventh Thai - China Conference in Social Development. (Supported by Thailand Research Fund).
  • Mingmalairaks, P. (2018). Thailand Social Policy. The First Thailand and China Think Tank Forum in Beijing. Beijing. China.
  • Charoenporn, T., Mingmalairaks, P. (2018). The Influence Factors of Organizational Implementation Strategy Development: A Case Study from Tourist Accommodation in Thailand. EBES International Conference, Bangkok.
  • Mingmalairaks, P., Jongsureyapart, C, Kumsuprom, S. (2016). Value Creation and Core Competency Enhancement with Technology and Innovation Adoption in Thai Medium Sized Companies: a case study of the car materials industry. GARCOMB, France.
  • Mingmalairaks, P. (2014). The influence of national culture on use of third-party logistics, ICLT, Malaysia.
  • Nimsai, S., Mingmalairaks, P. (2014). A Study on Reliability of Logistics Network for Thai Organic Food to India, ICLT, Malaysia.

Attachments: PHOOMMHIPHAT PONGPRUTTIKUL.pdf