MA (IMC) - Master of Arts in Integrated Marketing Communications
We are currently accepting applications for admission for the first semester of the 2010 academic year.
Program Objectives: This IMC program is the only international master’s program in Thailand that brings together a body of knowledge from various continents around the world including North America, Australia, Europe and Asia. This program prepares students for a cross-functional role as well as equips them with the unique skills needed to effectively integrate various communications approaches and tools. This program will also help students accelerate their career growth in marketing and communications at the organization’s strategic level.
Students in this program will:
- Learn directly from experienced world-class visiting IMC lecturers and professionals.
- Gain a unique mixture of knowledge and skills in marketing communications, consumer research-based strategies, branding strategies and marketing management.
- Develop a worldwide marketing communications network.
Length of Program: Two Years (Part-Time Program)
Degree Requirement: 36 Credits
Semesters:
- Semester 1: June - October
- Semester 2: November - February
- Summer: March - May
Program Timetable:
- Saturday and Sunday from 9:00 a.m. to 4:00 p.m.
Postgraduate Applications Accepted: DPUIC accepts Admission Application throughout the year; however, incoming postgraduate students can only begin their studies during Semester 1 or Semester 2.